Data Privacy Policy

Data Privacy At a Glance

General Information

The following discussion provides an overview of what happens with your personal data when you visit our website. Personal data means all data that can be used to identify you individually. Detailed information on the subject of data privacy is found in our data privacy policy presented below.

Data acquisition on our website

Who is responsible for data acquisition on our website?

Data processing on this website is handled by the website operator. Contact data for the website operator is found on the Legal Notice section of this website.

How do we acquire your data?

Your data is acquired, in part, when you provide it to us. This may pertain to data, for example, that you input into a contact form.

Additional data are collected automatically by our IT systems upon each visit to the website. This means in particular technical data (e.g. internet browser, operating system or clock time of the page visit). This data is acquired automatically as soon as you call up our website.

How do we use your data?

A portion of the data is collected in order to ensure error-free presentation of the website. Other data can be used to analyze your user behavior.

What rights do you have with respect to your data?

At any time you have the right to obtain information, without obligation, about the origin, the receivers of and purpose of your saved personal data. In addition, you have the right to request the correction, locking or deletion of this data. With regard to this matter and any other questions on the subject of data protection, you can contact us at any time at the address provided in the legal notice. Furthermore, you are entitled to file a complaint with the cognizant oversight authority.

In addition, you have the right, under certain circumstances, to request the restriction of processing of your personal data. Details in this regard are found in the Data Privacy Policy under the heading “Right to Restrict Processing.”

Analysis Tools and Tools from Third-party Vendors

When visiting our website your web surfing behavior can be statistically evaluated. This occurs primarily by means of cookies and with computer analysis programs. This analysis of your surfing behavior usually takes place anonymously; but the surfing behavior cannot be traced back to you. You can object to this analysis or block it by opting out of the use of certain tools. Detailed information in this regard is found in the following Data Privacy Policy.

You can block this analysis. Information on how to block this analysis is found in the Data Privacy Policy.

 

General Information and Required Information

Data Protection

The operator of these pages takes the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the lawful data protection regulations and in accordance with this Data Privacy Policy.

When you use this website different kinds of personal data are collected. Personal data means data that can be used to identify you individually. This present Data Privacy Policy explains what data we collect and how we use it. It also explains how and why this occurs.

We should point out that data transmission over the internet (e.g. by communication via email) can have security gaps. Full and complete protection of data against access by third parties is not possible.

Reference to responsible party

The responsible party for data processing on this website is:

Bergraum Ellmau
Ms Christine Pohl
Weissachgraben 17
6352 Ellmau

Telephone +43 676 6215242
E-Mail: info@bergraum-ellmau.tirol

The responsible party is a natural or legal person who is solely – or together with other persons – responsible for making decisions about the purpose and means of processing of personal data (e.g. names, email address or such).

 

Revocation of Consent for Data Processing

Many data processing steps are only possible with your express consent. You can withdraw your given consent at any time. In such a case, an informal message to us by email will suffice. The legality of the data processing which has already occurred until the revocation shall remain thereby unaffected.

The right of opposition to the data collection, in certain cases, and also to direct advertising (Art. 21 GDPR)

If the data processing occurs on the basis of Art 6 para. 1 e) or f) GDPR, then you have the right – at any time and for reasons specific to your particular situation – to file an opposition to the processing of personal data relating specifically to you; this applies also to any profiling based on these provisions. The particular legal basis for this processing is found in this Data Privacy Policy. If you file an opposition, we will cease processing of your personal data, unless we can demonstrate compelling, legal grounds for such processing which override your interests, rights and civil liberties, or when the processing assists in the enforcement, exercise or defense of legal claims (opposition as per Art. 21 para. 1 GDPR).

If your personal data is processed in support of direct advertising, then you have the right to file an opposition at any time to the processing of your personal data for purposes of such advertising; this also applies to profiling, provided it is related to such direct advertising. If you object, then your personal data will no longer be processed for purposes of direct advertising (opposition as per Art. 21 para. 2 GDPR).

Right of Complaint to Oversight Authority

In the event of violations of the GDPR, the affected party is entitled to file a complaint with the oversight authority, in particular in the state of your usual residence, your workplace or the location of the supposed violation. This right of complaint shall remain irrespective of any other legal remedies under administrative or civil law.

Right to Data Portability

You have the right to receive in a convenient, machine-readable format, the data that we process automatically based on your consent or in fulfillment of a contract, or that we provide to a third party. If you request the direct transfer of the data to a different responsible party, then this shall only occur to the extent that it is technically feasible.

SSL or TLS Encryption

For security reasons and to protect the transmission of confidential data, such as purchase orders or inquiries that you send to us as site operators, this page uses SSL or TLS encryption. An encrypted link can be recognized in that the address line of the browser will change from “http://” to “https://” and there will be a lock-symbol in your browser line.

If the SSL or TLS encryption is activated, the data that you send to us cannot be read by third parties.

Encrypted payments on this website

After completing a purchase order you will be required to provide us with your payment data (e.g. account number for a debit authorization) and this data is required for completion of the transaction.

Payment data passing along the usual payment means (Visa/MasterCard, debit card) shall proceed exclusively along an encrypted SSL or TLS connection. An encrypted link can be recognized in that the address line of the browser will change from “http://” to “https://” and there will be a lock-symbol in your browser line.

In the case of encrypted communication, your payment data that you provide to us cannot be read by third parties.

Information, Locking, Deletion and Correction

Within the scope of applicable legal provisions, you have the right, at any time, to obtain information – at no fee – about your saved, personal data, its origin and receivers, and the purpose of the data processing, and also a right to rectification, restriction of processing or erasure. With regard to this matter and any other questions on the subject of personal data, you can contact us at any time at the address of the website operator provided in the legal notice.

Right to Restrict the Processing

You have the right to request the restriction of processing of your personal data. With regard to this matter you can contact us at any time at the address provided in the legal notice. The right to restrict the processing of your data remains in the following cases:

  • If you dispute the accuracy of your personal data that we have saved, then generally we will need time to verify this. During this time you have the right to request the restriction of processing of your personal data.
  • If the processing of your personal data occurred / occurs improperly, then instead of deletion, you may request the restriction of data processing.
  • If we no longer need your personal data, but if you need it to enforce, defend or exercise your legal rights, then you are entitled to request the restriction of processing of your personal data instead of its deletion.
  • If you have filed an opposition as per Art. 21 para. 1 GDPR, then a balancing must be performed between your interests and ours. As long as it has not been established whose interests predominate, you have the right to request the restriction of processing of your personal data.

If you have restricted the processing of your personal data, then this data – except for its storage – may only be processed with your consent, or in order to enforce, exercise or defend your legal claims, or for the protection of rights of another natural or legal person or entity, or for reasons of an overriding public interest of the European Union or of a member state thereof.

Data acquisition on our website

Cookies

The internet pages sometimes use what are known as cookies. Cookies do not cause any harm to your computer and do not contain any virus. Cookies are used to make our offers more user-friendly, more effective and safe. Cookies are small text files that are placed on your computer and stored by your browser.

Most of the cookies we use are known as “session cookies.” They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies make it possible for us to recognize your browser at your next visit.

You can configure your browser so that you are informed about the setting of cookies, only allow cookies for individual cases, prevent the acceptance of cookies for particular cases or in general, and also set the automatic deleting of cookies when you close your browser. If the cookies are deactivated, the functionality of our website may be limited.

Cookies that are necessary for the implementation of electronic communications, or for the provision of certain functions you requested (e.g. shopping cart function) are saved on the basis of Art.6 para. 1 letter f) GDPR. The website operator has a valid interest in saving of cookies to ensure error-free and optimized provision of our services. If other cookies (e.g. cookies for analysis of your web surfing activity) are saved, then these will be handled separately in this data protection policy.

Server-Log-Files

The provider of the web pages collects and automatically saves information in what are known as “Server-Log Files,” that your browser automatically passes on to us. These are:

  • Browser type and version
  • Used operating system
  • Referrer URL
  • Host name of accessing computer
  • Clock time of server request
  • IP address

A compilation of this data with other data sources is not performed.

Acquisition of this data shall proceed on the basis of Art. 6 para. 1 (f) GDPR. The website operator has a valid interest to ensure error-free presentation and optimizing of our website – in such a case the server-log files must be saved.

Contact form

If you contact us by using a contact form on the website, your provided data on the contact form, including your provided contact data, will be saved by us for the purpose of processing your query and in regard to any connection questions. We will not transfer this data without your consent.

Processing of the data provided in the contact form thus will occur exclusively on the basis of your consent (Art. 6 para. 1 (a) GDPR). You may withdraw your consent at any time. In such a case, an informal message to us by email will suffice. The legality of the data processing which has already occurred until the time of revocation shall remain thereby unaffected.

The data you input on the contact form shall remain with us until you prompt us to erase it, withdraw your consent for its storage, or after the purpose of the data retention has expired (e.g. after completion of processing of your request). Any compulsory legal regulations – in particular retention periods – shall remain hereby unaffected.

Processing of data (customer and contract data)

We collect, process and use personal data only to the extent necessary to establish, maintain or change our legal relationship (status data).   This is done on the basis of Art. 6 para. 1 (b) GDPR which permits the processing of data in fulfillment of a contract or pre-contractual activities.We collect, process and use your personal data about your usage of our internet pages (usage data) only to the extent necessary to allow the user to use the service or to handle order processing.

The collected customer data will be erased after completion of the order or at the end of our business relationship. Legal retention periods shall remain hereby unaffected.

Data Transmission at Contract Completion for Services and Digital Content

We will only transmit your personal data to third parties as necessary within the scope of contract processing, such as to a credit institution tasked with payment processing.

Any additional transfer of the data will not occur, or may occur only if you have provided your express consent to such transfer. Your data will not be transferred to third parties without your express consent, such as for advertising purposes.

Legal basis for the data processing is Art. 6 para. 1 (b) GDPR which permits the processing of data in fulfillment of a contract or pre-contractual activities.

Social Media

Instagram Plugin

The functions of the Instagram service are incorporated onto our web pages. These functions are offered through Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.

If you logged into your Instagram account, then by clicking on the Instagram button you can link the content of our pages to your Instagram profile. Thus Instagram can assign your visit to our web pages to your user account. We also should point out that as manager of the web pages, we obtain no knowledge of the content of the transmitted data or its usage by Instagram.

Use of the Instagram plugin is governed by Art. 6 para. 1 (f) GDPR. The website operator has a justified interest in their most extensive visibility in social media.

Additional information on this topic is found in the Instagram data protection policy at: https://instagram.com/about/legal/privacy/.

Analyse Tools and Advertising

Google Analytics

This website uses functions of the web analysis service of Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA.

Google Analytics uses what are known as “cookies.” These are text files which are saved on your computer and which allow an analysis of your usage of this website.The information generated by the cookie regarding your usage of this website is usually transferred to and saved on a Google server in the USA.

Saving of cookies by Google Analytics and use of this analysis tool takes place on the basis of Art. 6 para. 1 (f) GDPR). The website operator has a valid interest in the analysis of the users’ behavior in order to optimize the web offers and also the advertising.

IP Anonymizing

The function of IP anonymizing is active on this website. Thus your IP address will first be abbreviated by Google within the member states of the European Union or in other contracting states to the Agreement on the European Economic Area, before being transferred to the USA. Only in exceptional cases will the full IP address be transmitted to the Google server in the USA and abbreviated there. Under contract to the operator of this website, Google uses this information to evaluate your usage of the website so as to generate reports about website activity and to provide services to the website operator associated with website use and internet usage. The IP address passed from your browser will not be combined with other data by Google within the scope of Google Analytics.

Browser Plugin

You can prevent the saving of cookies by making the appropriate setting in your browser software; however, we should point out that in such a case, you may not be able to fully exploit all functions of this website. Moreover, you can prevent the transfer to Google of data related to your use of the website by the cookie (including of your IP address), and also the processing of this data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objection to Data Acquisition

You can block the acquisition of your data by Google Analytics by clicking on the following link. This will place an opt-out cookie that will block the acquisition of your data upon any future visits to this website: deactivate Google Analytics.

More information on the handling of user data by Google Analytics is found in the Google Data Protection Statement at: https://support.google.com/analytics/answer/6004245?hl=de

Demographic features of Google Analytics

This website uses the “demographic features” function of Google Analytics. This feature can prepare reports containing information about the age, gender and interests of visitors to the page. This data originates from interest-based advertising by Google and from visitor data from third-party vendors. This data cannot be allocated to any particular person. You can in general deactivate this function at any time by means of the display settings in your Google account, or in general prohibit the acquisition of your data by Google Analytics, as indicated in the section “Opt-out from Data Acquisition.”

Matomo (formerly Piwik)

This website uses the Matomo open source web analysis service. Matomo uses what are known as “cookies.” These are text files which are saved on your computer and which allow an analysis of your usage of this website.The information about your use of this website generated by the cookie will be saved on our server. The IP-address will be anonymized before it is saved.

Matomo cookies remain stored on your device until you delete them.

Saving of Matomo cookies and use of this analysis tool takes place on the basis of Art. 6 para. 1 (f) GDPR). The website operator has a valid interest in the anonymized analysis of the users’ behavior in order to optimize the web offers and also the advertising.

The information about your use of this website generated by the cookie will not be provided to a third party. You can prevent the saving of cookies by making the appropriate setting in your browser software; however, we should point out that in such a case, you may not be able to fully exploit all functions of this website.

If you do not agree to the saving and usage of your data, then you can deactivate the saving and usage here. In this case, an opt-out cookie will be placed on your browser which prevents the Matomo usage data from being saved. If you delete your cookies, then the result is that the Matomo opt-out cookie will also be deleted. Then the opt-out will have to be reactivated if you visit our website again.

Google Analytics Remarketing

Our websites use the functions of Google Analytics Remarketing in connection with cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA.

This function makes it possible to link the target advertising groups prepared by Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages which are adapted to your earlier usage and surfing behavior can be sent to and displayed on your terminal (e.g. cell phone) and also to another of your terminals (e.g. tablet or PC).

If you have granted the relevant consent, then Google will link your web and app-browser history to your Google account. In this way you can access your Google account on any of your terminals to view these personalized advertising messages.

To support this function, Google Analytics detects the google-authenticated ID of the user, which is temporarily linked with our Google-Analytics data in order to define and create target groups for the cross-device display advertising.

You can permanently opt out of the cross-device remarketing/Targeting by deactivating your personalized advertising in your Google account; do this by following this link: https://www.google.com/settings/ads/onweb/.

Compilation of the acquired data in your Google account takes place exclusively on the basis of your consent that you can provide to or withdraw from Google (Art. 6 para. 1 (a) GDPR). In the case of data acquisition processes which are not maintained in your Google account (e.g. because you do not have a Google account or have opted out of the function), such data acquisition takes place on the basis of Art. 6 para. 1 (f) GDPR. The valid interest is substantiated because the website operator has a justifiable interest in the anonymized analysis of website visitors for advertising purposes.

Additional information and the data protection provisions are found in the Google Data Privacy Policy at: https://policies.google.com/technologies/ads?hl=de.

Google AdWords and Google Conversion-Tracking

This website uses Google AdWords. AdWords is an Online advertising program of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).

We use what is known as Conversion-Tracking within the scope of Google AdWords. When you click on a Google-based ad, a cookie will be set for conversion tracking. Cookies are small text files that the internet browser places on the user’s computer. These cookies become invalid after 30 days and are not used for personal identifying of the user. If the user visits certain pages of this website and the cookie has not yet expired, then Google and we can know that the user has clicked on the ad and was directed to this page.

Every Google AdWords client receives a different cookie. The cookies cannot be tracked via the websites of AdWords clients. The information obtained by means of the conversion cookies are used to prepare conversion statistics for AdWords clients who have obtained the conversion tracking function. Clients will learn the total number of users who have clicked on their ads and who were directed to a page equipped with a conversion tracking tag. However, no information is provided which would allow personal identification of the user. If you do not wish to participate in the tracking, then you can opt-out of this function by simply deactivating the Google Conversion tracking cookie on your internet browser under the user settings tab. You will then not be included in the conversion tracking statistics.

Saving of “Conversion cookies” and use of this tracking tool takes place on the basis of Art. 6 para. 1 (f) GDPR. The website operator has a valid interest in the analysis of the users’ behavior in order to optimize the web offers and also the advertising.

More information on Google AdWords and Google Conversion-Tracking are found in the Google data protection policy at: https://policies.google.com/privacy?hl=de.

You can configure your browser so that you are informed about the setting of cookies, only allow cookies for individual cases, prevent the acceptance of cookies for particular cases or in general, and also set the automatic deleting of cookies when you close your browser. If the cookies are deactivated, the functionality of our website may be limited.

Newsletter

Newsletter data

If you would like to subscribe to the newsletter offered on the website, then we require your email address, and also information that will allow us to verify that you are the owner of the particular email address and give your consent to receipt of the newsletter. Any additional data will only be collected on a voluntary basis. We use this data exclusively for sending the requested information and will not disclose it to third parties.

Processing of the data provided in the newsletter contact form will occur exclusively on the basis of your consent (Art. 6 para. 1 (a) GDPR). You can withdraw your given consent for storage of the data, of the email address and also its usage for sending of the newsletter at any time, such as by using the “unsubscribe” link in the newsletter. The legality of the data processing which has already occurred shall remain thereby unaffected.

The data you provided to us for the purpose of obtaining the newsletter will be saved by us until you unsubscribe from the newsletter, and will be erased after your cancellation of the newsletter. Data that we saved for other purposes will not be affected.

Plugins and Tools

Google Web Fonts

This page uses a consistent representation of types of script, known as web fonts, that are provided by Google. When you call up a web page, your browser loads the required web fonts into your browser cache in order to display text and types of lettering correctly.

For this purpose, your browser must make contact with the Google servers. In this manner Google obtains information that our website was called from your IP address. The use of Google web fonts is in the interest of a consistent and an attractive presentation of our online offers. This represents a valid interest within the meaning of Art. 6 para. 1 (f) GDPR.

If your browser does not support Web Fonts, then a standard script will be used by your computer.

Additional information on Google Web Fonts is found in at: https://developers.google.com/fonts/faq and in the Google data privacy policy: https://policies.google.com/privacy?hl=de.

Google Maps

This website uses the Google Maps service via an API. The provider is Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA.

It is necessary to save your IP address in order to use the functions of Google maps. This information is usually transferred to and saved on a Google server in the USA. The vendor of this webpage has no influence on this data transmission.

The use of Google maps proceeds in the interest of a pleasing representation of our online offers and to promote findability of our web page. This represents a valid interest within the meaning of Art. 6 para. 1 (f) GDPR.

Additional information on the handling of user data is found in the Google data protection policy at: https://policies.google.com/privacy?hl=de.